Radio Ga Ga
By Lauren E. Creamer, M.S., Wentworth Institute of Technology
WIRE – “Radio That Doesn’t Suck”
When I started at Wentworth Institute of Technology two years ago I never thought I’d be producing a radio show. Actually. I never thought I’d be producing a radio show.
But here I am. Mondays at 1 PM. Riffing with some of my favorite colleagues and talking careers.
Let me back up. Wentworth has this hip, totally accessible, award-winning radio station called WIRE (Wentworth Internet Radio). WIRE only lists a handful of their awards on their website, but every year they rake in the trophies – including, most recently, Best College Radio Station in Boston by Boston A-List. The coolest part about WIRE is they let staff and faculty in on the fun.
Enter my office, CO-OPS + CAREERS.
In an effort to get our message/advice/guidance out to the student body in a new and engaging way, our fearless Director signed us up for an hour a week. I can’t recall exactly how I was roped into this, but it’s definitely got something to do with my inability to keep my thoughts to myself.
How do you even manage a radio show?
We started out haphazardly. We’d brainstorm topics at lunch before our show – things that were relevant to whatever was happening that semester/month/week.
Then we started to bring in employers. This was a turning point for us – Google and Raytheon – these are our most-listened shows! (I guess that should have been obvious). Students can tune-in live, but they can also listen on-demand through the WIRE Mixcloud page. The numbers keep climbing and so we keep scheduling. To make it easier for everyone – when an employer requests on-campus interviews, we ask them to be on the show. Since then we’ve added four new employer interviews and no one has yet to turn us down. (And, everyone who has been on has been really excited about doing the show!).
Our summer plans: develop a schedule based on the office cycle of busy and quiet points, and the co-op season. We just completed a show idea brainstorm with the staff and I hope to poll our students, too.
Getting Your Message to the People
If you have access to a radio station on your campus (and the students are willing to let you on air) – definitely consider trying this out. Don’t have a radio station? Try podcasts. Or Facebook Live. (Check out Brandeis and their Hiatt Live videos… Career Cab is my favorite).
Bottom line? Try some out-of-the-box ways of getting your message to your students. They’ll start listening and you might just have some fun, too.
To listen to our show, check out this link and search “WITworks Radio”: https://www.mixcloud.com/WentworthRadio/
Lauren is the Senior Co-op + Career Advisor at Wentworth Institute of Technology in Boston. She works with biomedical and electromechanical engineering, and applied mathematics majors. She has worked in higher education for five years in both career development and residential life. Lauren and three of her colleagues write and produce their career development-focused show, WITworks Radio. This is not what she had in mind regarding “other duties as assigned”, but is still jazzed about it anyway.